Ad Club presents EMVIES 2016 case studies


The Advertising Club received a record number of entries at EMVIES this year. The aggregate of 971 entries is the highest ever received by the Ad Club in sixteen years of organizing EMVIES.

These entries were judged by 133 top notch Media Professionals across 35 categories on 27th & 28th July, 2016 in Mumbai & 2nd August, 2016 at Delhi.

Based on the aggregate scores assigned by the 133 Media Professionals the EMVIES Committee at the Ad Club has shortlisted 177 Case Studies that will be presented from Monday, 22nd August to Friday, 26th August, 2016 at Manik Sabhagriha Auditorium, Vishwakarma, M. D. Lotlikar Vidya Sankul, Opp. Lilavati Hospital, Bandra Reclamation, Mumbai from 2.00 pm to 6.00 pm.

The entry to this function is free for all.

The Case Study Presentations is a Final Round of Judging and the Jury comprises of big names from the Marketing fraternity.

An added attraction is that the audience are also a judge and do get an opportunity to exercise one vote everyday if and only if they are present before 2.00 p.m.

These five days case study presentation will be webcasted live on our website  The Webcast Partner is 24Frames Digital.

The glittering EMVIE trophies will be presented at the Grand Gala Awards Ceremony on Friday, 2nd September, 2016 at the Ball Room, 9th Floor, The ST. Regis (Hotel Palladium), Lower Parel, Mumbai at 6.30 p.m.

The event is Powered by COLORS and Supported by GOOGLE.


Subject:  SMACK THAT PACK CHALLENGE (Design Cigarette and Other Tobacco Pack)

Dear Member,

Greetings from Cancer Patients Aid Association (CPAA)!

Every year 31st May is observed as World No Tobacco Day (WNTD). This year the theme for WNTD is “Get ready for plain packaging” Plain packaging of tobacco products is an important demand reduction measure. It reduces the attractiveness of tobacco products, restricts use of tobacco packaging as a form of advertising, limits misleading packaging and labeling and increases the effectiveness of health warnings. CPAA in co-operation with the Ministry of Health and Family Welfare (MoH&FW) and World Health Organization (WHO) is organizing SMACK THAT PACK CHALLENGE  competition, which will be judged by a panel of celebrities. An exhibition of the best selected, will be held at Trident, BKC- Bandra (Mumbai).


The Advertising Club presents the "Twitter Townhall"

~Sets the stage to drive high decibel community impact with its unique digital outreach program
~Twitter townhall to commence on 12th February, 2016 with Rahul Welde, VP – Media, Unilever, for Asia, Africa, Middle East, Turkey and Russia | Twitter Handle - @RahulWelde

Asking the right questions to the right people is the only way to drive innovation and stay inspired. However, more often than not it becomes the most difficult feat to achieve. Why? Because most of us do not have direct access to key industry leaders and experts who are ready to chat with us and discuss the growth prospects and developments in our fields of interest. Agree?

Read more: The Advertising Club presents the "Twitter Townhall"

COLORS presents The Advertising Club’s “Effie India Awards 2015”

Celebrating excellence in Advertising, Marketing & Media

This year, the Effie Awards India celebrated its 15th anniversary in a celebratory event in Mumbai. A chapter of The Advertising Club (TAC) India, EFFIE AWARDS INDIA 2015 presented by COLORS and Powered by COLORS INFINITY recognized the category game-changers and innovators for the year.

Read more: COLORS presents The Advertising Club’s “Effie India Awards 2015”

Emvies 2016 - Award Ceremony

Emview 2015 - Entry Form