ABBY 2009 FINAL AWARD LIST MEDIA

THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Television
NO.
 
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Maxus TATA SKY PLUS 20 million experiences in 10 seconds  GOLD  
2 MediaCom India Gillette Mach 3 India votes: To shave… or Not? SILVER  
3 Mindshare Glaxo Smith Kline Let's Just Play SILVER  
4 Mindshare Godrej Eon XLCD Godrej Unveils iPix with "Scientists" BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Cinema
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Madison Teamwork FP & E Pvt Ltd. Asian Paints- Chalk Board & Glow Wall Asian Paints - Bhoothnath BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Newspaper & Magazines
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Mindshare Virgin Mobile Launch in India gets Competition to See Red ! SILVER  
2 MPG & EURO RSCG Dainik Bhaskar All A's are with us BRONZE  
3 Mindshare Pepsi Foods Pvt. Ltd. TROPICANA 100% - TOI BRONZE  
4 TME Colgate Oral Health Month Colgate OHM - Chandamama  BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Outdoor & Ambient Media
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Mudra Max Hindustan Times Opinion Poll SILVER  
2 Mudra Max Park Avenue The Iron Man BRONZE  
3 Mudra Max VLCC Slim:VLCC BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Sp.Events & Stunt/Live Advertising
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Mudra Max TVS Scooty TVS Scooty Institute GOLD  
2 Mindshare Surf Excel Playground is a classroom without walls, giving children freedom to get dirty  SILVER  
3 Mindshare Virgin Mobile Live Stunt/Advertising with a Bollywood potboiler flick BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Radio
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Madison Media Infinity Saffola Life Listen to your Heartbeat GOLD  
2 Maxus TATA Sky Plus Listeners are the new programmers  SILVER  
3 Maxus Mumbai Vodafone Vodafone own call conference… SILVER  
4 TME BIG 92.7 FM RJ Dheena's Guiness World Record BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Internet & New Media
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Mindshare Star World Matt The Mind Reader GOLD  
2 Mindshare HSBC Wimbledon Fever in your Inbox GOLD  
3 Mindshare AXE Deodarant AXE Spray Chocolate on Internet SILVER  
4 Madison Media Infinity Cadbury Dairy Milk Celebrate with Cadbury Dairy Milk SILVER  
5 Madison Media Infinity Banaglore Tata Tea 1 Billion Votes SILVER  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Sponsorship
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Madison Media Plus Airtel Airtel: Who is the Big Boss? GOLD  
2 TME Parle G " Kya Aap Paanchvi pass se tez hai?" SILVER  
3 Maxus Mumbai Vodafone Value Investing- The Warren Buffet Way  BRONZE  
4 Zenith Optimedia Hewlett Packard Pavilion Notebooks Serena Williams & HP… BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Branded Content
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Mindshare Fulcrum Pond's Age Miracle Salaam-E-Ishq SILVER  
2 Future Works- Star Com Future Group The Great Indian Shopping Festival BRONZE  
3 Media Edge: CIA Meera Herbal HairWash Powder Meera Mom & I BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Mix Media
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 TME Colgate Oral Health Month OHM- Creating Surround BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Youth Marketing
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 Mudra Max TVS Scooty TVS Scooty Institute SILVER  
2 Maxus Delhi Nokia N Series  Independence Day National Athem Recreated BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
Best Use of Vertical Marketing
NO.
Comapany/Agency Name
Brand Name
Caption
Award
 
1 R.K.Swamy Media Group Pedigree Pedigree Dog Lovers BRONZE  
THE ADVERTISING CLUB BOMBAY
ABBY 2009 AT GOAFEST
SUMMARY OF METALS TALLY
NO.
Name of the Agency
GOLD
SILVER
BRONZE
TOTAL
1 Mindshare 2 5 3 10
2 Mudra Max 1 2 2 5
3 Maxus 1 2 2 5
4 Madison  2 2 1 5
5 Mediacom India 0 1 0 1
6 TME 0 1 3 4
7 Mediaedge:CIA 0 0 1 1
8 R. K. Swamy Media Group 0 0 1 1
9 Futureworks- Starcom 0 0 1 1
10 Zenith Optimedia 0 0 1 1
11 MPG & EURO RSCG 0 0 1 1
  Grand Total 6 13 16 35

Media ABBY Awards at GOAFEST 2009 -- Judges

THE ADVERTISING CLUB BOMBAY
MEDIA ABBY AWARDS AT GOAFEST 2009
ROUND I JUDGES
NO.
Name
Agency
1 Amin Lakhani Group M, Mindshare
2 Aninyda Ray Lodestar Universal
3 Anita Karnik Group M, Mindshare
4 Basabdutta C  Platinum Media
5 Deepak Netram Lodestar Universal
6 Dinesh Vyas TME India
7 Habeeb Nizamudin Lodestar Universal
8 Harsha Joshi  Madison Media
9 K Satyanarayana R K Swamy Media Group
10 Kartik Sharma Group M, Maxus
11 Kunal Jamuar   Madison Media Sigma
12 L S Krishnan  Mudra Radar
13 Lalita Menon TME India
14 Manas Mishra  Mudra Connext 
15 Neelkamal Sharma  Madison Media
16 Prasanth Kumar Group M
17 Praveen Sharma  Madison Media Plus
18 Radhesh Uchil  Platinum Media
19 Rahul Srivastava R K Swamy Media Group
20 Rajesh Badani R K Swamy Media Group
21 Rajiv Gopinath  Madison Media Infinity
22 Ravi Rao Group M, Mindshare
23 Shan Jain  R K Swamy Media Group
24 Srikanth Raman  Starcom 
25 Sujata Pawar Lodestar Universal
26 Sushma Y Jhaveri Carat India
27 Vanita Keswani  Madison Media Sigma
28 Vivek Sharma Starcom  (Delhi)
29 Rachna Narain OMD
30 Andy Ruia  OMD
31 Samhita Bakre OMD
32 Dinesh Singh Rathor Starcom
33 Pavan Chandra Zenith OptiMedia India
34 Mona Jain IMX
THE ADVERTISING CLUB BOMBAY
MEDIA ABBY AWARDS AT GOAFEST 2009
FINAL ROUND JUDGES
NO.
Name
Agency
1 Ajit Varghese Mindshare
2 Divay Radhakrishnan TME India
3 Divya Gururaj Madison India
4 Gowthaman Ragothaman Mindshare
5 N P Sathyamurthy Lintas Media
6 Pratap Bose Mudra
7 Punitha Arumugam Madison India
8 S. Yesudas Media Direction India

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